Transform Yourself & Your Coaching Practice
Do you wonder why your coaching approach can be so effective for some clients and not for others?
Have you had a sense that what you offer is sometimes over the head of your client?
How you experienced times when your client is not challenged enough by what you offer, as they demonstrate a greater depth of understanding than you imagined?
At VeDA, through vertical development theory and practice, we offer solutions to those questions. We focus on how to bring success to coaching interventions by designing the coaching interventions to the "level" of development of the client. We emphasize on increasing effectiveness of coaching by tailoring the coaching for the stage of the development of the client.
These are elements of vertical development coaching. The surprise benefit is vertical growth which is an outcome of powerful maturity coaching approach.
VeDA brings over 15 years of experience of vertical development coaching and expertise. At VeDA it is our mission to stimulate and foster a more enlightened, humanized, relevant, practical and real-world understanding and application of vertical development.
VeDA’s approach to coaching is called MATURITY COACHING.
This program is for coaches like you!
VeDA’s Maturity Coaching Intensive (MCI) is designed for experienced and credentialed coaches who would like to learn how to powerfully facilitate vertical development for their clients.
MCI is designed to equip practicing coaches with the skills and capabilities to deliver coaching tailored to stages of ego maturity, based on the rigorously researched Leadership Maturity Framework and using VeDA’s Maturity Coaching methodology [learn more…].
In this 9-month integrative learning experience you will participate in live workshops with world-class faculty who are thought leaders, you will work in small group practice pods with other coach-learners, receive feedback from certified Leadership Maturity Coaches who will be a resource to you, and engage in self-directed learning and reflection.
Develop a deep understanding of what vertical development is and how it can be facilitated.
Measure & explore how your own stage of development can inform and transform your coaching.
Recognize stage related aspects that show up in your clients’ response to their issues, as they navigate their day-to-day.
Adapt your coaching approach depending on the stage capacity of your client.
Step up powerfully to effectively support your client harness their developmental potential - without having to use an assessment.
With the capabilities above,
you will learn to do vertical development coaching
without using the MAP.
The program will equip you to do:
MCI’s two-fold focus for building your vertical coaching capability
Two critical elements to successfully facilitate vertical development in your clients:
1. Measure your own stage of development: illuminate your blindspots
Your own vertical developmental stage and journey informs your coaching and determines your ongoing potential for growth.
In the MCI, you will begin by taking the MAP (link to website) - the assessment instrument that determines the stage development of an individual. We will give you a clear picture of where you are in your developmental journey, what is ahead for you, the extent to which you are prepared for the next stage of your development, and recommendations for your ongoing growth. Throughout the program you will work on your self-development by applying all the concepts and tools in service of your own evolution, all while being supported by the faculty and experienced and certified coaches.
As a result of your own MAP experience, you will grow to appreciate your client’s journey and relate to their growth process much more powerfully and authentically.
2. Design Your Coaching for Your Client’s Developmental Journey
A developmentally informed approach is the most powerful lens from which you can offer your coaching interventions to your client.
In the MCI, you will take a deep-dive into the stages of maturity, and learn how to coach your clients in a way that is most effective and transformational for their operating world view, and their particular context and issues. You will do this without having your client take an assessment as a requirement. (You can request for the MAP as an additional component to support your coaching if your client is interested in the measure).
Through the content, design, structure, and experiences incorporated in this program, we will guide you to:
Learn how to coach in a way that is deliberately developmental
Discover how to recognize stage-related language and tensions in your client’s world
Discern what are the most valuable stage-appropriate tools and practices that can serve your clients
Effectively tailor your coaching interventions to the level and capacity of your clients to meet them more skillfully where they are at and offer guidance for their next level of development.
Vertical development fosters the growth of new perspectives and a greater ability to handle difficult problems. In contrast, horizontal development --defined as acquiring experience and knowledge, as well as new skills and competencies-- does not lead to shifts in how one sees the world and engages with its challenges. In today’s increasingly complex work and life contexts, vertical development becomes essential. Research over the last four decades has shown that vertical development can be traced as a logical sequence of stages through which leaders can interpret and gain insights about themselves, others and the world around them.
Meet Your Faculty
Founder | VeDA
Program Leader, Master Coach
Beena is Co-Founder and President of Vertical Development Academy, where she works with Suzanne Cook-Greuter. She has been a coach and consultant to business leaders for 13 years where she blends developmental theory and Integral approaches in human and system development.
Dr. Susanne Cook-Greuter
Strategic Advisor | VeDA
Dr. Susanne Cook-Greuter is the creator of the MAP instrument and its assessment methodology. Dr. Cook-Greuter is known worldwide for her seminal work in adult development theory and is a keynote speaker at conferences internationally. She has charted new territory in defining mature adult development.
Certified Scorer & Certified Leadership Maturity Coach (LMC)
VeDA Network of Certified MAP Scorers & Certified LMCs
Guest Faculty | Program Resource
Our Guest Faculties are seasoned scorers, coaches and achieving professionals in their fields. They also hold profession in industries that they are leaders of such as educational and research institutions, organization consulting. They will bring invaluable knowledge and insights to supporting you on your learning and development journey as an individual and a professional during the program.
Structure of the MCI Program
9-month Program, from November 1, 2021 to July 31, 2022
2-day or 3-day workshops, once a month
20 days: Total number of live, online training days over 9 months
10 half days: Total number of small group (Pod) learning days over 9 months
Monthly small group (pod) collaborative learning meetings
Periodic meeting with a VeDA certified Leadership Maturity Coach, for dialogue and feedback on coaching practice
Ongoing self-directed learning, reflection and practice - includes reading materials, audio recordings of real coaching sessions, and video resources
Workshop timings: 2pm - 8:30pm US Pacific Time*
Pod learning time: self-organized by members of Pod
(*)-- you are located in the UK or Central/Eastern Europe time zone and would like to enroll, please add your name here. We will add dates favorable to your timezone when we have enough participant for a new cohort.
Schedule & Important Dates
Program Starts: November 1, 2021
Program Ends: July 31, 2022
October 1, 2021
Enrollment due date
October 15, 2021
Pre-course: TAKE THE MAP
November 1, 2021
November 10, 2021
December 8-9, 2021
January 19-21, 2022
Jan 25 - Feb 15, 2022
Individual's MAP debrief period
Feb 16-18, 2022
Mar 23-25, 2022
Apr 28-29, 2022
May 20, 2022
June 22-23, 2022
July 27-28, 2022
July 28, 2022
MCI Program Elements
The MCI Program offers a rich and varied mix of learning elements to ensure you have a transformative learning experience. It is designed to equip you with the skills, capabilities, insights, depth, and confidence to facilitate vertical development in your clients—both explicitly and implicitly.
Enroll for the Maturity Coaching Intensive
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What Our Clients said about VeDA
Enterprise Agile Coach
"Vertical development fosters the growth of new perspectives and a greater ability to handle difficult problems. In contrast, horizontal development --defined as acquiring experience and knowledge, as well as new skills and competencies-- does not lead to shifts in how one sees the world and engages with its challenges. In today’s increasingly complex work and life contexts, vertical development becomes essential. Research over the last four decades has shown that vertical development can be traced as a logical sequence of stages through which leaders can interpret and gain insights about themselves, others and the world around them."